BREDA UNIVERSITY | capstone project

BREDA UNIVERSITY | capstone project

For the fifth year in a row I participated in the Capstone Project of the Hotel Management course at Breda University as the lecturer of ‘Design Thinking and Prototyping’. After the lecture I coach and judge all the groups on the development of their first rapid prototype, and bestow the team with the best failure a custom ‘lemon award’ – to communicate how important it is in a design process to take risks and make mistakes. The lemon part of the award can be screwed open to reveal a block of post-it notes, this represents a perfect example of the power of failure: an experiment in glue development made the substance semi-sticky. Someone made the very smart call to turn it into a product you can easily peel off, turning it into one of the most successful products ever...
LEMON AWARD | NHTV Breda 2016

LEMON AWARD | NHTV Breda 2016

As part of a guest lecture at NHTV Hotel and Facility Management about prototyping I created a 3D printed trophy for the best failure of the day. We wanted to communicate how important it is in a design process to dare and make mistakes.   Lemon is a synonym for failure, but when life gives you lemons – make lemonade.! Just like the invention of Post-It’s: a failure in glue development made it semi-sticky. Someone made the very smart call to turn it into a product you can easily peel off....